About the film:
The film is all about a man named Leonard and his condition he sustained which bothers him on a day to day basis. The condition that he has is short term memory loss. He is trying to avenge his wife death but he can’t remember as he has short term memory loss. It is a mystery/ thriller film.
The audience demographics are class B down to C2.
Psychographics’:
The psychographics are explorers because they seek discovery and experiences; they are also young as this film targets both male and females between 16-25.
The cover of the film shows that it is a memory within a memory as there are pictures inside pictures.
The lead actor Guy Pearce is typically known for thriller films such as LA confidential and Hurt Locker.
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